Lemonade

Beyoncé recently took the Internet by storm by releasing a teaser trailer for her newest project, "Lemonade." It is set to debut on HBO this Saturday, April 23. No one is entirely sure what this project may be, though there has been plenty of speculation. Some say that it is Beyoncé announcing a new clothing line, others think that it is the introduction of a line of lemonade stands run by Blue Ivy. The most promising guess, however, comes from Beyoncé's online fan base, the BeyHive.

Bee-hiv-ay???

As we all know, Beyoncé does not require much PR to earn her hype. Everything she does becomes a hit, whether it is announced, teased, or released without warning (I remember being online in 2013 at the exact moment "Beyoncé" dropped). The teaser trailer is obviously a great tactic to get fans excited, but I am convinced Beyoncé could do anything and people would instantly buy it.

Until next time!

Kathryn